Extreme Nutrition was born in December 1999, both of the directors of the company were competitive bodybuilders who were sick of all the marketing hype and overpriced but low quality supplements being pushed at that point in time. With the assistance of our manufacturing partners food scientists, we managed to develop our range based on science and our knowledge of human physiology, we wanted to produce a range of products which was not manufactured to produce the largest profit margins or using an ingredient because it was 10% cheaper than another, we wanted to produce the best products we could because we knew we would be using them ourselves!